Airbus, Aston Martin to launch the ACH130 Aston Martin edition helicopter:
4 January 2020:The ACH130 Aston Martin edition has been unveiled at Courchevel in the French Alps. This is the first offering from the recently signed partnership between Aston Martin Lagonda and Airbus Corporate Helicopters.
The ACH130 helicopter has four interior and exterior designs generated by Aston Martin which will delight helicopter owners and pilots who appreciate the pleasures of possessing and driving high performance bespoke luxury cars.
The aeronautical designers at Airbus Corporate Helicopters (ACH) and the automotive designers at Aston Martin have worked together for more than a year, marrying ACH's key values of excellence, quality and service with Aston Martin's commitment to beauty, handcrafting and automotive art to bring a new level of aesthetics and rigorous attention to detail to the helicopter market.
Aston Martin Vice President and Chief Creative Officer, Marek Reichman said, "We have our own set of automotive design principles but in recent years we have been learning how to apply our principles to other areas of design, such as architecture, motorcycles and now helicopters. This first application of our design practices to a helicopter posed a number of interesting challenges but we have enjoyed working through them. Beauty is of vital importance to Aston Martin and to our customers and we think the ACH130 Aston Martin Edition is an inherently beautiful machine. It provided a wonderful canvas for our team to work on so we now look forward to seeing everybody's reaction."
Frederic Lemos, Head of Airbus Corporate Helicopters said, "The ACH130 Aston Martin Edition is optimally positioned in the market for hands-on owners who draw satisfaction from personally piloting their aircraft and it generates strong brand-loyalty. In the same way Aston Martin's products are cars for drivers who relish being at the wheel and they inspire a comparable attachment to the brand. So they are the perfect partner for us in developing this superb new ACH130 Aston Martin Edition."
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